resume

where have the years gone…

  • 10+ years leading global content production, including photo, video, editorial and emerging platforms

  • Compassionate people leader with dedication to diversity and inclusion in the workplace

  • Expertise in production processes, including pre-production workflows and post- production asset management

EXPERIENCE  

MANAGING PRODUCER, CONTENT AND MEDIA, REI CO-OP, SEATTLE WA, 8/2017 - 2/2023

At REI I helped solidify the Co-op as the primary destination of outdoor expertise and inspiration by leading a cohesive and effective multimedia content program.  I led my team with honesty, vulnerability and transparency to foster an inclusive, safe and effective creative working environment. 

  • Executive creative producer for branded campaign, serialized and emerging platform content

  • Manage team of internal and external filmmakers, producers and agencies to create quality content at scale 

  • Provide input and influence on marketing plans and strategies and implement process improvement

  • Provide talent strategy and organizational planning

  • Expert knowledge of rich media asset management and remote workflows

DESIGN STUDIO MANAGER, GLOBAL BRAND DESIGN, NIKE, PORTLAND OR, 3/2015 – 8/2017

  • Drive creative campaign strategy and lead the studio to execute the best work, on time and on budget

  • Interpret briefs and define deliverables and budgets for Nike Global Football, a $6B category 

  • Bring the creative to life by planning and executing global photo + video productions, matching our ideas with the right agencies and design partners. 

  • Align the work between category functions (Retail, Digital, PR, Comms) and ensure clear communication to the geo and territory teams for execution in their markets 

  • Accountable for managing annual budgets between $3M - $5M

  • Drive clarity around the campaign process, evaluate and lead process improvement opportunities

  • Identify and cultivate individual employee strengths, interests and growth opportunities 

PRODUCER, RUN STUDIOS LLC, KIRKLAND WA, 1/2012 – 3/2015 

At RUN Studios I led video and photo projects from concept to completion for clients such as Microsoft,  Bluetooth, Tableau, PopCop and Adidas. I helped grow the live action video team from 4 full time employees to  over 30. The 3 years I was there our growing team produced over 600 unique pieces of content. I wore many  hats, and acted as Account Manager, Line Producer, Field Producer, Director, and Post Supervisor across many  different types of multimedia projects. 

EDUCATION  

• 2005 // Brooks Institute of Photography, Associate of Arts, Visual Journalism  

• 2003 // University of Washington, Bachelor of Arts, Latin American Studies